Focus pocus—How to ensure focused productive time every day

by | Mar 10, 2020 | How to

If I’m doing long stretches of admin or preparing a presentation / Masterclass, or planning and writing social content, really any time I’m trying to do long stretches of focused work I have this problem…

Depending on the day, somewhere between minute 1 and minute 60, I get distracted. After a while I end up looking at email or social, or trying to find something else to multitask with so there can be a couple of things ticking along. This is all taking longer than I thought, I just want to get it done, so then it’s done! As a last resort I then force myself to buckle down and power through.

Can you relate?

But this is a false economy. Multitasking, forcing myself to work. The quality suffers and then I get disheartened and often give up. Which makes it harder to come back to next time.

I don’t know if it’s the modern world, constant stimulation, not enough meditation, too much multitasking over the years, but somewhere along the lines… Focus became our most precious resource.

Certainly as conscious business owners our focused time is our most valuable asset.

I want to share a trick I love to use to better leverage my time

The Pomodoro Technique

  1. Set a timer for 25 minutes of uninterrupted focused work. Avoid interruptions and don’t stop till the 25 minutes are up.
  2. Then take a 5 minute break. Use this break to refresh your attention. Stretch your legs, get a glass of water, breathe deeply. Get the air and blood flowing. Try to avoid thinking about work during this break. Add in some light exercise to really boost your energy and attention.
  3. Then repeat: 25 minutes of work, 5 minutes break, 25 working, 5 not working, 25 on and finally 5 off.
  4. After 2 hours, take a longer break (15–60 minutes). Go for a walk. Do something entertaining and distracting. Are you hungry?
  5. At this point if you have more focused work to do, start again with another block of Pomodoros.

Try it out, it’s easy and surprisingly effective. You’ll find the time flies by and 6 incredibly-productive hours of sustained focus and energy is quite achievable.

Also, feel free to use my free Focus Timer to track your Pomodoros and remind you when it’s time to take a break.


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